{"id":9782,"date":"2021-06-21T12:05:39","date_gmt":"2021-06-21T12:05:39","guid":{"rendered":"https:\/\/blog.infraspeak.com\/?p=9782"},"modified":"2026-04-02T18:37:18","modified_gmt":"2026-04-02T18:37:18","slug":"gestao-de-ativos-instalacoes-de-manutencao","status":"publish","type":"post","link":"https:\/\/blog.infraspeak.com\/pt-br\/gestao-de-ativos-instalacoes-de-manutencao\/","title":{"rendered":"A diferen\u00e7a entre gest\u00e3o de ativos, de instala\u00e7\u00f5es e de manuten\u00e7\u00e3o"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><span style=\"font-weight: 400;\">Muitas vezes esses termos s\u00e3o utilizados como sin\u00f4nimos, mas a gest\u00e3o de ativos, de instala\u00e7\u00f5es e de manuten\u00e7\u00e3o n\u00e3o s\u00e3o a mesma coisa. Vamos ver o que as diferencia&#8230; e quais s\u00e3o as semelhan\u00e7as.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>O que \u00e9 a Gest\u00e3o de Ativos?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Um &#8220;ativo&#8221; \u00e9 um bem valioso que beneficia o neg\u00f3cio. Pode ser algo tang\u00edvel (como equipamentos, edif\u00edcios ou propriedades) ou intang\u00edvel (como direitos de autor ou cotas de mercado). Como \u00e9 compreens\u00edvel, as empresas querem extrair o m\u00e1ximo ROI poss\u00edvel dos investimentos \u2014 e a gest\u00e3o de ativos procura maximizar o seu valor ao longo do ciclo de vida.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">A gest\u00e3o de ativos f\u00edsicos \u00e9 o processo atrav\u00e9s do qual as empresas procuram encomendar, operar, manter, atualizar ou liquidar os ativos da maneira mais rent\u00e1vel. A <a href=\"https:\/\/www.iso.org\/standard\/55088.html\">ISO 55000:2014<\/a> estabelece uma norma internacional para a gest\u00e3o de ativos. Mas \u00e9 quase imposs\u00edvel conseguir a conformidade sem um sistema, por isso aqui est\u00e3o 26 raz\u00f5es para ter um <a href=\"https:\/\/infraspeak.com\/pt-br\/plataforma\/software-gestao-de-ativos\">software gest\u00e3o de ativos<\/a>. (<a href=\"https:\/\/blog.infraspeak.com\/pt-br\/software-de-gestao-de-ativos\/\">software de gest\u00e3o de ativos<\/a>)<\/p>\n<p>Para implementar uma gest\u00e3o eficiente de ativos f\u00edsicos, \u00e9 fundamental contar com ferramentas adequadas como um <a href=\"https:\/\/infraspeak.com\/pt-br\/solucoes\/software-gestao-estoque\">software gest\u00e3o de estoque<\/a> que permita controlar invent\u00e1rios, monitorar recursos e otimizar o ciclo de vida dos ativos de forma rent\u00e1vel.<\/p>\n<p>&nbsp;<\/p>\n<h3><b>Exemplos de Gest\u00e3o de Ativos<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u00c9 comum em ind\u00fastrias com grande volume de ativos, como <strong>petr\u00f3leo e g\u00e1s<\/strong>, <strong>eletricidade e energia<\/strong> ou <strong>\u00e1gua e res\u00edduos<\/strong>. A gest\u00e3o de ativos \u00e9 tamb\u00e9m decisiva na <strong>produ\u00e7\u00e3o<\/strong>. O monitoramento do desempenho dos ativos leva a uma manuten\u00e7\u00e3o no tempo certo, menos paradas e menos perdas na produ\u00e7\u00e3o, bem como a menos custos de repara\u00e7\u00e3o. Al\u00e9m disso, sem gest\u00e3o do ciclo de vida dos ativos, as empresas n\u00e3o podem se preparar para o futuro.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Se voc\u00ea acha que se est\u00e1 parecendo\u00a0muito\u00a0com a manuten\u00e7\u00e3o, pense em um elevador. Os elevadores duram, em m\u00e9dia, 20-25 anos. Durante esse tempo, eles precisam de manuten\u00e7\u00e3o (e, de fato, duram mais se forem devidamente mantidos). No final do ciclo de vida, precisam ser desativados e substitu\u00eddos. Todo o processo de aquisi\u00e7\u00e3o, opera\u00e7\u00e3o, planejamento, conserva\u00e7\u00e3o e substitui\u00e7\u00e3o faz parte da\u00a0gest\u00e3o de ativos. A manuten\u00e7\u00e3o \u00e9 o que acontece\u00a0<em>durante<\/em> a vida \u00fatil do equipamento.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>A gest\u00e3o da confiabilidade\u00a0<\/strong>\u00e9 uma estrat\u00e9gia de gest\u00e3o de ativos que se concentra na otimiza\u00e7\u00e3o da confiabilidade dos ativos, tendo em conta a criticidade e a condi\u00e7\u00e3o. Est\u00e1 intimamente ligada \u00e0 <a href=\"https:\/\/blog.infraspeak.com\/pt-br\/manutencao-centrada-fiabilidade\/\">manuten\u00e7\u00e3o centrada na confiabilidade<\/a>.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><b>O que \u00e9 a Gest\u00e3o de Instala\u00e7\u00f5es?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ao contr\u00e1rio da gest\u00e3o de ativos, a gest\u00e3o de instala\u00e7\u00f5es vai al\u00e9m da rela\u00e7\u00e3o custo-benef\u00edcio. A Gest\u00e3o de Instala\u00e7\u00f5es engloba tanto os chamados <a href=\"https:\/\/blog.infraspeak.com\/pt-br\/soft-e-hard-facility-management\/\">hard services<\/a> \u2014 canaliza\u00e7\u00e3o, AVAC e outras interven\u00e7\u00f5es t\u00e9cnicas \u2014 como os soft services. O objetivo dos soft services, como a limpeza ou design de interiores, \u00e9 proporcionar mais funcionalidade, conforto e seguran\u00e7a aos usu\u00e1rios. A <a href=\"https:\/\/blog.infraspeak.com\/pt-br\/iso-41001-2018-facility-management\/\">ISO 41001:2018<\/a> estabelece os requisitos para sistemas de Gest\u00e3o de Instala\u00e7\u00f5es, que podem ser implementados atrav\u00e9s de um <a href=\"https:\/\/infraspeak.com\/pt-br\/solucoes\/software-gestao-facilities\">software gest\u00e3o de facilities<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Contudo, a gest\u00e3o eficiente de instala\u00e7\u00f5es n\u00e3o tem rela\u00e7\u00e3o apenas com conforto. Tamb\u00e9m reduz os custos! Segundo a\u00a0<a href=\"https:\/\/www.ibm.com\/topics\/facilities-management\">IBM<\/a>:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">economias em im\u00f3veis de at\u00e9 30%;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">edif\u00edcios inteligentes resultam em economia de 30-50%;\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">o envolvimento de funcion\u00e1rios com uma gest\u00e3o de instala\u00e7\u00f5es de classe mundial gera em mais 17% de produtividade, menos 41% de faltas e menos 59% de rotatividade.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3><b>Exemplos de Gest\u00e3o de Instala\u00e7\u00f5es<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Isto provavelmente explica porque a gest\u00e3o de instala\u00e7\u00f5es desempenha um papel em tantos contextos. Ao contr\u00e1rio da gest\u00e3o de ativos, que est\u00e1 principalmente ligada a ambientes industriais, a gest\u00e3o de instala\u00e7\u00f5es \u00e9 \u00fatil em habita\u00e7\u00f5es sociais, salas de estudantes, escolas, hospitais, condom\u00ednios e imobili\u00e1rio. Em termos de neg\u00f3cios, est\u00e1 frequentemente associada ao setor da presta\u00e7\u00e3o de servi\u00e7os, como edif\u00edcios de escrit\u00f3rios, hot\u00e9is e alojamentos, centros comerciais e parques.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Vamos voltar ao nosso elevador que escolhemos para ilustrar este artigo. Ele \u00e9 um bem indispens\u00e1vel para proporcionar uma experi\u00eancia agrad\u00e1vel aos usu\u00e1rios, especialmente aos que transportam bagagem. Obviamente, precisa de manuten\u00e7\u00e3o para funcionar. Mas fazer a limpeza, mudar o tapete do ch\u00e3o, dirigir o fluxo de usu\u00e1rios para um lado ou para o outro, ou at\u00e9 deixar o \u00e1lcool em gel por perto \u2014 isso \u00e9 gest\u00e3o de instala\u00e7\u00f5es.<\/span><\/p>\n<p>Para empresas que precisam integrar tanto a gest\u00e3o de ativos quanto a gest\u00e3o de instala\u00e7\u00f5es de forma eficiente, um <a href=\"https:\/\/infraspeak.com\/pt-br\/solucoes\/software-cafm\">software CAFM<\/a> oferece funcionalidades abrangentes que combinam o controle t\u00e9cnico dos equipamentos com o conforto e funcionalidade dos usu\u00e1rios.<\/p>\n<p>&nbsp;<\/p>\n<h2><b>O que \u00e9 a Gest\u00e3o de Manuten\u00e7\u00e3o?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Como vimos at\u00e9 agora, a <a href=\"https:\/\/blog.infraspeak.com\/pt-br\/o-que-e-gestao-de-manutencao\/\">gest\u00e3o de manuten\u00e7\u00e3o<\/a> \u00e9 uma grande parte tanto da gest\u00e3o de ativos como da gest\u00e3o de instala\u00e7\u00f5es, o que a torna indispens\u00e1vel para qualquer empresa ou entidade p\u00fablica com uma grande infraestrutura. A manuten\u00e7\u00e3o evita paradas e interrup\u00e7\u00f5es de servi\u00e7o, e elas devem ser feitas pelos gestores com or\u00e7amentos apertados e com o <a href=\"https:\/\/blog.infraspeak.com\/pt-br\/manutencao-lean\/\">m\u00ednimo desperd\u00edcio<\/a> poss\u00edvel.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">A gest\u00e3o de manuten\u00e7\u00e3o tem que encontrar a melhor estrat\u00e9gia \u2014 <a href=\"https:\/\/blog.infraspeak.com\/pt-br\/manutencao-corretiva\/\">manuten\u00e7\u00e3o corretiva<\/a>, <a href=\"https:\/\/blog.infraspeak.com\/pt-br\/manutencao-preventiva\/\">preventiva<\/a>, <a href=\"https:\/\/blog.infraspeak.com\/pt-br\/9-tecnicas-de-manutencao-com-base-na-condicao\/\">baseada na condi\u00e7\u00e3o<\/a> ou <a href=\"https:\/\/blog.infraspeak.com\/pt-br\/manutencao-preditiva\/\">preditiva<\/a> \u2014 para cada ativo. Depois, todas as estrat\u00e9gias devem estar dentro do mesmo calend\u00e1rio e do mesmo or\u00e7amento. Normalmente, a manuten\u00e7\u00e3o recorre \u00e0 subcontrata\u00e7\u00e3o para satisfazer a procura, ent\u00e3o existe ainda a dificuldade de gerir v\u00e1rios fornecedores e equipes.<\/span><\/p>\n<p>A coordena\u00e7\u00e3o eficiente de equipes t\u00e9cnicas e fornecedores externos requer solu\u00e7\u00f5es especializadas como um <a href=\"https:\/\/infraspeak.com\/pt-br\/solucoes\/software-field-service-management\">software field service management<\/a> para otimizar o atendimento, gerir m\u00faltiplos prestadores de servi\u00e7os e garantir que as estrat\u00e9gias de manuten\u00e7\u00e3o sejam executadas no tempo certo.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u2699\ufe0f Est\u00e1 com dificuldades para encontrar a\u00a0<a href=\"https:\/\/blog.infraspeak.com\/pt-br\/estrategia-de-manutencao-certa\/\">estrat\u00e9gia de manuten\u00e7\u00e3o certa<\/a>? Tome essa decis\u00e3o com 4 perguntas\u00a0<\/strong><b>simples.<\/b><\/p>\n<p>&nbsp;<\/p>\n<h3><b>Exemplos de Gest\u00e3o de Manuten\u00e7\u00e3o<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">A gest\u00e3o de manuten\u00e7\u00e3o depende da infraestrutura, ativos e prioridades da empresa. Os trabalhos de manuten\u00e7\u00e3o\u00a0<\/span>comuns incluem:<\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">AVAC<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Elevadores<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Canaliza\u00e7\u00e3o<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Manuten\u00e7\u00e3o el\u00e9trica\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Manuten\u00e7\u00e3o de jardins e espa\u00e7os exteriores<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Manuten\u00e7\u00e3o industrial, por exemplo, lubrifica\u00e7\u00e3o e solda<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Manuten\u00e7\u00e3o de refrigeradores<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Manuten\u00e7\u00e3o de coberturas, repintura, e outras tarefas de manuten\u00e7\u00e3o<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><b><em>Software<\/em> de Gest\u00e3o de Ativos, de Instala\u00e7\u00f5es e de Manuten\u00e7\u00e3o<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">J\u00e1 ficou evidente que as tr\u00eas se sobrep\u00f5em, por isso o mesmo\u00a0<em>software<\/em> pode atender as necessidades dos gestores de ativos, de instala\u00e7\u00f5es e de manuten\u00e7\u00e3o.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>Os gestores de ativos precisam de criar um registro de ativos, controlar o invent\u00e1rio e avaliar rapidamente a condi\u00e7\u00e3o de cada equipamento. J\u00e1 os gestores de instala\u00e7\u00f5es precisam de invent\u00e1rios detalhados de ativos, muitas vezes divididos por edif\u00edcio, andar ou sala. Por fim, os gestores de manuten\u00e7\u00e3o precisam saber o que est\u00e1 acontecendo (e onde) para responder aos chamados e indicar aos t\u00e9cnicos para onde devem ir.<\/p>\n<p>O cumprimento de normas como a ISO 55000:2014 e ISO 41001:2018 \u00e9 essencial na gest\u00e3o integrada de ativos e instala\u00e7\u00f5es, sendo necess\u00e1rio um <a href=\"https:\/\/infraspeak.com\/pt-br\/plataforma\/conformidade\">software de compliance<\/a> para garantir conformidade regulat\u00f3ria e monitorar continuamente o atendimento aos requisitos estabelecidos.<\/p>\n<p>&nbsp;<\/p>\n<p>Antigamente, estes dados estavam em bases de dados diferentes ou planilhas de Excel distintas, mas esses tempos ficaram no passado. A maioria dos sistemas de gest\u00e3o de manuten\u00e7\u00e3o computadorizados (CMMS) t\u00eam caracter\u00edsticas suficientes para satisfazer cada necessidade. Agora, com plataformas inteligentes de gest\u00e3o de manuten\u00e7\u00e3o como a Infraspeak, voc\u00ea pode escolher as funcionalidades que precisa para construir um <a href=\"https:\/\/infraspeak.com\/pt-br\/solucoes\/software-cmms\">software CMMS<\/a> adaptado \u00e0s suas necessidades.<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Al\u00e9m disso, voc\u00ea pode dar acesso a v\u00e1rios fornecedores e prestadores de servi\u00e7os. Isto significa que todas as partes da opera\u00e7\u00e3o podem ser reunidas em um \u00fanico lugar, em vez de fazer v\u00e1rios contatos no in\u00edcio do dia. Quando todos usam a mesma plataforma, voc\u00ea passa a acompanhar o cumprimento dos chamados em um \u00fanico\u00a0<em>dashboard<\/em>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Seja um gestor trabalhando no terreno, ou um prestador de servi\u00e7os que gerencia v\u00e1rios locais, voc\u00ea poder\u00e1 ver o que est\u00e1 acontecendo em cada uma das instala\u00e7\u00f5es, com cada um dos ativos sob vigil\u00e2ncia, e acompanhar o estado de cada tarefa.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/infraspeak.com\/pt-br\/demo\/\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-3725\" src=\"http:\/\/blog.infraspeak.com\/wp-content\/uploads\/2019\/11\/PT-Demo-Banner.png\" alt=\"\" width=\"1694\" height=\"582\" srcset=\"https:\/\/blog.infraspeak.com\/wp-content\/uploads\/2019\/11\/PT-Demo-Banner.png 1694w, https:\/\/blog.infraspeak.com\/wp-content\/uploads\/2019\/11\/PT-Demo-Banner-300x103.png 300w, https:\/\/blog.infraspeak.com\/wp-content\/uploads\/2019\/11\/PT-Demo-Banner-768x264.png 768w, https:\/\/blog.infraspeak.com\/wp-content\/uploads\/2019\/11\/PT-Demo-Banner-1024x352.png 1024w\" sizes=\"(max-width: 1694px) 100vw, 1694px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Por vezes s\u00e3o utilizados como sin\u00f3nimos, mas a gest\u00e3o de ativos, de instala\u00e7\u00f5es e de manuten\u00e7\u00e3o n\u00e3o s\u00e3o a mesma coisa. Vamos ver o que as diferencia&#8230; e quais s\u00e3o as semelhan\u00e7as.\u00a0<\/p>\n","protected":false},"author":54,"featured_media":9678,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":"","_wp_rev_ctl_limit":""},"categories":[322,370,368],"tags":[],"class_list":["post-9782","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-asset-management","category-gestao-de-ativos","category-gestao-de-facilities"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A diferen\u00e7a entre gest\u00e3o de ativos, de instala\u00e7\u00f5es e de manuten\u00e7\u00e3o &#8226; Infraspeak Blog<\/title>\n<meta name=\"description\" content=\"Por vezes s\u00e3o utilizados como sin\u00f3nimos, mas gest\u00e3o de ativos, gest\u00e3o de instala\u00e7\u00f5es e de manuten\u00e7\u00e3o n\u00e3o s\u00e3o a mesma coisa. 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